Updated September 28, 2026 · ShieldCue Editorial Team
Apple Inc. vs Cloaked, Inc.
What sets them apart
| Compare | Apple Inc. ReviewSee alternativesSee alternatives |  Cloaked, Inc. |
|---|---|---|
| Price from | $0.99Lower | $14.99 |
| Free plan limits | Aliases via Sign in with Apple are free with an Apple Account; changing the Forward To address requires iCloud+ | Free one-time data exposure scan |
| Platforms | iOS, IPadOS, MacOS, VisionOS, TvOS, WatchOS, Web | iOS, Android, Chrome extension, Desktop |
| Logging policy | Apple does not read or process relayed message content except standard spam filtering; messages deleted from relay servers after delivery, usually within seconds | End-to-end encrypted with zero-knowledge architecture; no browsing history collected for Cloaked VPN; no advertising cookies; data never sold |
| Protocols | Not confirmed | WireGuard |
Same on both: Free plan (Yes), Jurisdiction (US).
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Key differences
- Apple Inc. scores higher overall: 9.7 vs 8.6.
- Price from is lower at Apple Inc.: $0.99 vs $14.99.
- Platforms: only Apple Inc. offers IPadOS, MacOS, VisionOS.
- Platforms: only Cloaked, Inc. offers Android, Chrome extension, Desktop.
- Support channels: only Apple Inc. offers Community.
- Support channels: only Cloaked, Inc. offers Email.
- Founded is lower at Apple Inc.: 1976 vs 2020.
Our verdict on each
Apple Inc.
Apple folds relay aliases, 5 gigabytes of free iCloud+ storage and passkeys into the platforms most people already own. It suits Apple only households wanting private storage in a single account, while readers who need storage they alone can read or end-to-end encrypted mail should look elsewhere.
Cloaked, Inc.
Cloaked bundles a VPN, data broker removal and identity theft protection in a single subscription aimed at households and small teams in the US and Canada. Device cover of 1 to 4 suits people with a small household, and a 14 day trial lets the bundle be tried before a longer commitment.
Score breakdown
| Area | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Cost | 9.5HigherEntry starts at $0.99 and monthly runs $0.99, under the €7.89 site median, with storage at $119.88 per terabyte per year. | 8.6Entry price of $14.99 covers the VPN, removal and identity protection, higher than the €6.84 median entry price here. |
| Offer | 9.6Higher | 8.8 |
| Privacy | 10.0Higher | 8.2 |
How they place
| Ranking | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| VPNs | 84 of 232 | 55 of 232 |
| Password managers | 35 of 69 | 29 of 69 |
| Privacy tools | 60 of 280 | 51 of 280 |
| Secure email and messaging | 12 of 60 | 9 of 60 |
| Free VPNs | 63 of 189 | 46 of 189 |
Sources behind this comparison
Apple Inc.
- apple.com: 4 facts, checked September 26, 2026
- support.apple.com: 4 facts, checked September 26, 2026
- en.wikipedia.org: 3 facts, checked September 26, 2026
Cloaked, Inc.
- cloaked.com: 12 facts, checked September 26, 2026
Every fact side by side
| Fact | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Pricing model | Free, Budget | Free, Budget |
| Legal entity | Apple Inc. | Cloaked, Inc. |
| Headquarters | United States | United States |
| Founded | 1976Lower | 2020 |
| Support channels | Phone, Chat, Help centre, Community | Email, Chat, Phone, Help centre |
Password managers
| Fact | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Family plan | Not confirmed | Family: you + 3, $29.99/month or $299.99/year |
| Passkeys | Yes | Not confirmed |
| Security audit | Not confirmed | SOC 2 Type 2, ISO 27001, ISO 27701, PCI DSS v4.0.1 |
| Encryption | Encryption and Data Protection | End-to-end encrypted, zero-knowledge architecture |
| Features | Screen time, Web filter | TOTP |
| Zero-knowledge encryption | No | Not confirmed |
VPN
| Fact | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Monthly price | $0.99Lower | $14.99 |
| Long-term plan price | Not confirmed | $9.99 |
| Devices | Not confirmed | 1 to 4 |
| Server countries | Not confirmed | from 70 |
| No-logs audit | Not confirmed | Cloaked VPN infrastructure independently audited by third-party security firms |
| Features | No logs, TravelCovers more | No logs |
| Audience | Not confirmed | Business |
| Owner | Apple Inc. | Cloaked, Inc. |
| Longest plan (months) | Not confirmed | 12 months |
Secure email
| Fact | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| End-to-end encryption | None of the mail is end-to-end encrypted: aliases are relayed and forwarded by Apple, which states it does not read or process message content except spam filtering | All messages, emails and texts are encrypted inside Cloaked; zero-knowledge architecture with a separate encrypted database per user |
| Custom domains | No | Not confirmed |
Encrypted storage
| Fact | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Free storage | 5 | Not confirmed |
| Price per TB per year | $119.88 | Not confirmed |
Parental controls
| Fact | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Yearly price | $0Lower | $119.99 |
Data removal
| Fact | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Data brokers covered | Not confirmed | from 1,000 |
| Countries covered | Not confirmed | United States, Canada |
| Removal frequency | Not confirmed | Always-on continuous monitoring and re-removal in the background |
Identity protection
| Fact | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Insurance amount | Not confirmed | $1,000,000 |
| Family plan price | Not confirmed | $29.99 |
| Free trial length | Not confirmed | 14 days |
Where each stands against the rest
| Fact | Apple Inc. | Cloaked, Inc. | Median |
|---|---|---|---|
| Price from | $0.99lowest quarter | $14.99highest quarter | $8 |
Median across 82 listed providers.
Pros and cons
Apple Inc.
Pros
- Sign in with Apple issues relay aliases at no cost to Apple Account holders, so the free plan is a real starting point rather than a trial.
- Entry sits at $0.99, below the $19.99 and $14.99 starting prices of the two paid alternatives here.
- A single subscription spans iOS, iPadOS and macOS, so storage and aliases need no extra purchase per device.
Cons
- iCloud+ storage is not sealed so that only the account holder can read it, and what is stored stays within Apple's reach under Encryption and Data Protection.
- End-to-end encryption is not offered for alias mail, since Apple Inc. relays and forwards it, so an alias is not a private channel for sensitive messages.
- Custom domains are not available, so an alias cannot sit on a domain you own.
Cloaked, Inc.
Pros
- Data removal reaches from 1,000 brokers, with monitoring always on and background re-removal.
- Identity theft cover pays $1,000,000, above the €876,962.20 median here.
- The VPN lists no logs, runs on WireGuard and has been independently audited by third-party security firms.
Cons
- Device cover stops at 1 to 4, below the 7 median across the tools compared here.
- Removal and identity protection are stated for US and CA only, so coverage stays in North America.
- The free plan gives Free one-time data exposure scan, so nothing ongoing is covered without paying.
Who each suits
Apple Inc.
Who it suits
- Apple households that already pay for iCloud+ and want more capacity plus relay aliases from the same account.
- Readers who want one subscription across iOS, iPadOS and macOS instead of separate tools per device family.
- People willing to trade storage their provider can still read for low entry pricing and broad platform reach.
Who should look elsewhere
- Readers who need end-to-end encrypted mail or storage only the account holder can read, since neither is part of what the plan includes.
- Buyers shopping for a free standalone security toolkit, since Token2 hands over an in-browser authenticator toolset and a QR decoder without creating an account.
- Shoppers who want a priced privacy product outside the Apple ecosystem, where EasyOptOuts at $19.99 and Vipre Security at $14.99 are the paid comparisons here.
Cloaked, Inc.
Who it suits
- People in the US and Canada who want removal, a VPN and identity cover on one bill.
- Smaller households and families, given device cover of 1 to 4 and a family plan on the price list.
- Teams buying privacy tooling for a small staff, since Cloaked is built for the business segment.
Who should look elsewhere
- Apple Hide My Email, at $0.99, if inbox aliases are the whole aim and a full bundle is more than you need.
- EasyOptOuts, at $19.99, if data broker removal is the only job in hand.
- Apple Inc., at $0.99, for alias protection handled inside iCloud rather than a bundle.
Current offers
Apple Inc.
Current offer
Free trial
Get 3 months of Apple One free with any new iPhone, iPad, or Mac: 3 months free
New and qualified returning subscribers only. $21.95 or $27.95 or $39.95 per month after trial based on plan selected. Only one offer per Apple Account and per family. Not available if a previous three-months-free offer was accepted. Offer good for three months after eligible device activation. Plan automatically renews until cancelled.
Source, checked September 26, 2026
Cloaked, Inc.
Current offer
Free trial
14 days free: 14 days free
Source, checked September 26, 2026
Country by country
| Country | Apple Inc. | Cloaked, Inc. |
|---|---|---|
| Canada | No | Yes |
| United States | No | Yes |
Questions about each
Apple Inc.
What does iCloud+ cost to start?+
iCloud+ starts at $0.99, and the monthly rate is the same figure, $0.99. Storage is the only part that carries a charge; Sign in with Apple aliases stay at no cost to Apple Account holders. For context, the median entry price across the brands compared here is €6.84.
Is there a free plan and what does it cover?+
A free plan is part of the service. Sign in with Apple issues relay aliases at no cost to anyone holding an Apple Account, and free storage stands at 5 gigabytes with a yearly price of $0. The limit: repointing an alias at a different inbox needs iCloud+.
Cloaked, Inc.
What does a Cloaked subscription cost?+
Cloaked starts at $14.99 a month, with an annual option at $119.99. A long-term plan is $9.99, and the family plan begins at $29.99 a month. One fee covers the VPN, data removal and identity theft protection rather than a separate subscription for each.
Is the price the same when I renew?+
The published annual price is $119.99 for a term of 12 months, and 12 months is the longest term listed. Monthly billing is $14.99, so the annual figure is lower than paying the monthly rate over the same period.