Updated September 28, 2026 · ShieldCue Editorial Team
AdGuard vs Kaspersky Latam
What sets them apart
| Compare |  AdGuard |  Kaspersky Latam |
|---|---|---|
| Free plan | YesHas it | No |
| Platforms | Windows, MacOS, Linux, Android, Android TV, iOS, Chrome, Firefox, Edge, Opera, Safari, Yandex BrowserCovers more | Windows, MacOS, Android, iOS |
| Protocols | Doh, Dot, Doq, Dnscrypt | WireGuard |
| Logging policy | Traffic filtered locally on device; AdGuard does not know which sites you visit | VPN claims your online actions are not logged |
| Jurisdiction | CY | CH |
| Privacy tool type | Ad blocker, Private dns | Ad blocker, Browser |
| Free plan limits | Free AdGuard DNS Starter plan by default; AdGuard Content Blocker free but with features limited compared to AdGuard for Android | Not confirmed |
| Open source | Yes | Not confirmed |
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Key differences
- Free plan: only AdGuard.
- Platforms: only AdGuard offers Linux, Android TV, Chrome.
- Protocols: only AdGuard offers Doh, Dot, Doq.
- Protocols: only Kaspersky Latam offers WireGuard.
- Support channels: only Kaspersky Latam offers Phone.
- Founded is lower at Kaspersky Latam: 1997 vs 2009.
- Privacy tool type: only AdGuard offers Private dns.
- Privacy tool type: only Kaspersky Latam offers Browser.
Our verdict on each
AdGuard
AdGuard fits readers who want ad blocking and DNS protection in the same place, with a free plan for the basics and an open source VPN alongside it. A paid AdGuard plan covers 10 devices, and the longest subscription term is 24 with a money back window of 30 days.
Kaspersky Latam
Kaspersky Latam fits households who want antivirus, a VPN, a password manager and parental controls paid for together rather than separately, plus a free version to fall back on before committing. Its VPN reaches 93 server countries and lists Netflix, Amazon Prime Video and Disney+ as working streaming services.
Score breakdown
| Area | AdGuard | Kaspersky Latam |
|---|---|---|
| Cost | 9.1 | 9.3Higher |
| Offer | 9.6 | 9.6 |
| Privacy | 9.4Higher | 9.0 |
Availability and regulation
| Country | AdGuard | Kaspersky Latam |
|---|---|---|
| Headquarters | Cyprus | Switzerland |
What each covers
| Protocols | AdGuard | Kaspersky Latam |
|---|---|---|
| Doh | Yes | No |
| Dot | Yes | No |
| Doq | Yes | No |
| Dnscrypt | Yes | No |
Sources behind this comparison
AdGuard
- adguard.com: 8 facts, checked September 26, 2026
- adguard-dns.io: 5 facts, checked September 26, 2026
Kaspersky Latam
- kaspersky.com: 11 facts, checked September 26, 2026
How they place
| Ranking | AdGuard | Kaspersky Latam |
|---|---|---|
| VPNs | 18 of 232 | 5 of 232 |
| Privacy tools | 18 of 280 | 4 of 280 |
| Ad blockers and private DNS | 10 of 63 | 4 of 63 |
| Parental control apps | 7 of 59 | 3 of 59 |
| Free VPNs | 14 of 189 | 4 of 189 |
Every fact side by side
| Fact | AdGuard | Kaspersky Latam |
|---|---|---|
| Pricing model | Free | Free |
| Legal entity | ADGUARD SOFTWARE LIMITED | AO Kaspersky Lab |
| Headquarters | Cyprus | Switzerland |
| Founded | 2009 | 1997Lower |
| Support channels | Email, Help centre, Community | Help centre, Community, Email, PhoneCovers more |
VPN
| Fact | AdGuard | Kaspersky Latam |
|---|---|---|
| Devices | 10 | 10 |
| Server countries | Not confirmed | 93 |
| Features | No logs, Streaming | No logs, Streaming, TravelCovers more |
| Money-back period | 30 days | 30 days |
| Features | Split tunnelling, Obfuscation | Screen time, Web filter, Location |
| Streaming services | Not confirmed | Netflix, Amazon Prime Video, Disney+ |
| Longest plan (months) | 24 months | Not confirmed |
Password managers
| Fact | AdGuard | Kaspersky Latam |
|---|---|---|
| Family plan | Not confirmed | One Kaspersky Premium subscription shared with family members via the same account |
| Passkeys | Not confirmed | Yes |
| Encryption | Not confirmed | AES-256 with key derived from the master password via PBKDF2, zero-knowledge architecture |
Pros and cons
AdGuard
Pros
- Traffic is filtered locally on device, so AdGuard does not know which sites you visit, and the software is open source.
- The free plan is the default and covers DNS blocking, while the free Content Blocker drops features next to the full Android app.
- Apps and extensions cover Windows, macOS and Linux, keeping one set of rules across phones, desktops and browsers.
Cons
- Support runs on email, help centre and community only, so most questions end up in the help centre or the community.
- The free Content Blocker drops features next to the full Android app, so phone users may end up paying for it.
Kaspersky Latam
Pros
- A single subscription carries vpn, password manager and parental controls alongside the antivirus.
- The VPN reaches 93 server countries and works with Netflix, Amazon Prime Video and Disney+.
- Platforms span Windows, macOS and Android, and support runs on help centre, community and email.
Cons
- There is a free version but no free plan, so vpn, password manager and parental controls arrive only with a paid subscription.
- WireGuard is the only protocol listed, so the VPN app offers no alternative protocol.
- The password manager derives its vault key from the master password, so a forgotten master password leaves stored passwords unrecoverable.
Who each suits
AdGuard
Who it suits
- Readers who want an ad blocker, private DNS and a VPN from a single company.
- People who want filtering to happen on device on open source software.
- Households with several devices to cover, since the VPN plan covers 10.
Who should look elsewhere
- Apple Hide My Email, whose aliases are free with an Apple Account, when the email address is the only thing to hide.
- EasyOptOuts, which has no free plan, when a free tier to try first matters.
Kaspersky Latam
Who it suits
- Households wanting antivirus, a VPN, a password manager and parental controls under a single payment, with a family plan shared through the same account.
- People who mix operating systems, since platforms cover Windows, macOS and Android rather than an Apple-only set.
- Those who want a free version in place while they weigh a paid plan.
Who should look elsewhere
- Linux users: platforms list Windows, macOS and Android, while Comodo (Xcitium) covers Windows and Linux.
- Apple-only households happy with built-in tools across iOS, iPadOS and macOS, who may not need a paid bundle.
Current offers
AdGuard
Current offer
Free trial
AdGuard for Windows 14-day trial period: 14 days
Included with the AdGuard for Windows v8.0 download
Source, checked September 26, 2026
Free trial
Try Premium free for 7 days in AdGuard for iOS: 7 days
In-app offer before purchasing an iOS subscription; no payment taken during the trial
Source, checked September 26, 2026
Bonus
AdGuard DNS Personal plan free for AdGuard VPN customers: Free AdGuard DNS Personal subscription
Requires an active AdGuard VPN subscription; activated from the AdGuard account
Source, checked September 26, 2026
Bonus
Free AdGuard license for contributors and developers: Free license key
For community contributors (translations, beta testing, filters, knowledge base) and developers requesting a developer license
Source, checked September 26, 2026
Kaspersky Latam
Current offer
Bonus
Kaspersky Safe Kids free for 1 year with Kaspersky Premium (limited time offer): 1 year free Kaspersky Safe Kids
Limited time offer shown on the Kaspersky Premium buy pages; Safe Kids listed as 1 YEAR FREE in the Premium plan feature list
Source, checked September 26, 2026
Free trial
Kaspersky Standard free trial: 30 days free
Free trial of Kaspersky Standard Antivirus, activated with a My Kaspersky account; 30-day money-back guarantee on paid plans
Source, checked September 26, 2026
Country by country
| Country | AdGuard | Kaspersky Latam |
|---|---|---|
| Australia | No | Yes |
| Austria | No | Yes |
| Belgium | No | Yes |
| Brazil | No | Yes |
| Bulgaria | No | Yes |
| Canada | No | Yes |
| China | No | Yes |
| Czechia | No | Yes |
8 of 48 countries where either is available.
Questions about each
AdGuard
Is there a free AdGuard plan?+
Yes, and the free plan is the default. It covers DNS blocking, while the free Content Blocker drops features next to the full Android app. The starter apps already run on Windows, macOS and Linux, so you can try blocking on a phone, a desktop or a browser before paying.
What does the paid VPN plan include?+
The paid AdGuard VPN plan covers 10 devices at a time, and the longest subscription term runs 24. Its feature set includes no logs and streaming and split tunnelling and obfuscation, and a money back window of 30 days sits behind the purchase if the fit is wrong.
Kaspersky Latam
Is there a free version of Kaspersky, or only paid plans?+
A free version of the antivirus is available, while a full free plan is not offered. The extras bundled into the paid subscription, including vpn, password manager and parental controls, sit on the tier you pay for, and the family plan shares that subscription through the same account. A 30 day money back window on the VPN makes a paid trial easier to judge.
Which devices and operating systems does a single subscription cover?+
Platforms run to Windows, macOS and Android, and the VPN covers 10 devices at the same time. Protection sits on the same subscription across desktop and mobile, so a mixed household is covered without separate purchases. Apple's own built-in tools, by contrast, reach iOS, iPadOS and macOS only.
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