SureSafe review
Updated September 29, 2026 · ShieldCue Editorial Team · Facts checked September 28, 2026
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Our verdict
SureSafe suits people seeking a personal alarm with professional monitoring from a provider based in the United Kingdom and operating under a named company structure. Active since 2013, it centres on personal alarm for shoppers who value guided help and ongoing response cover.
Key facts
- Best for
- People seeking a monitored personal alarm with guided phone support
- Price
- £49 (Source, checked September 28, 2026)
- Monitoring per month
- £18.99 to £31.50 (Source, checked September 28, 2026)
- Products
- Personal-alarm (Source, checked September 28, 2026)
- Professional monitoring
- Yes (Source, checked September 28, 2026)
- Money-back period
- 30 days (Source, checked September 28, 2026)
- Legal entity
- Bora Health Limited (Source, checked September 28, 2026)
- Headquarters
- United Kingdom (Source, checked September 28, 2026)
- Founded
- 2013 (Source, checked September 28, 2026)
- Support channels
- Email, Phone, Help-centre (Source, checked September 28, 2026)
- Pricing model
- Diy, Monitored
- Official website
- personalalarms.org
Apps and profiles
- Elsewhere
- TrustpilotLinkedInXfacebook.com
Pros and cons
Pros
- Monitoring fees run £18.99 to £31.50 with professional monitoring included for added reassurance.
- Support across email, phone and help centre gives email, phone and help centre routes for setup and service questions.
Cons
- Range centres on personal alarm only, which limits choice beside catalogues such as alarm, camera and video doorbell.
Who it suits
- Choose SureSafe over Annke if ongoing monitored response matters more than low hardware outlay, since monitoring fees run £18.99 to £31.50.
- Choose SureSafe over SimpliSafe if a focused personal alarm matters more than a broad catalogue, since SureSafe centres on personal alarm.
- Choose SureSafe over The Home Security Superstore if direct guided help matters, since support covers email, phone and help centre.
Who should look elsewhere
- Shoppers wanting cameras or doorbells may prefer SimpliSafe over SureSafe because SimpliSafe covers alarm, camera and video doorbell while SureSafe centres on personal alarm.
- Shoppers seeking very low entry hardware spend may prefer Annke over SureSafe because Annke lists hardware at $19.99 while SureSafe lists hardware at £49.
Where it sits among rivals
On monitoring fees, SureSafe holds position 16 among 20 ranked brands, while on upfront price it holds position 16 among 30 ranked brands. That placement puts it toward the higher cost end for both measures, so shoppers focused on entry price or monthly outlay may want to compare nearby options before committing.
How SureSafe compares
8.8 vs 9.1
8.8 vs 8.8
8.8 vs 8.5
8.8 vs 9.5
8.8 vs 9.4
8.8 vs 9.1
8.8 vs 9.2
8.8 vs 9.4
8.8 vs 9.2
8.8 vs 8.8
8.8 vs 9.3
8.8 vs 9.0
8.8 vs 9.0
8.8 vs 9.4
Where SureSafe is available
- Available
- Australia, United Kingdom, United States
Countries from the brand (Source, checked September 28, 2026)
Frequently asked questions
What does SureSafe hardware cost?+
Hardware lists at £49 for the featured personal alarm. That upfront amount sits apart from monitoring fees, so shoppers should weigh both parts of the total outlay when comparing options.
What are the monthly monitoring fees?+
Monitoring fees run £18.99 to £31.50 per month. The range reflects plan differences, so shoppers should confirm which level of response and features each monthly amount includes before choosing.
What types of products does SureSafe sell?+
The catalogue centres on personal alarm. That focus suits people seeking a personal alarm rather than cameras or locks, while shoppers wanting broader home security may prefer a wider catalogue.
Does SureSafe include professional monitoring?+
Yes, professional monitoring is part of the service. The model covers diy and monitored, so alerts can receive a monitored response rather than relying only on self monitoring by family or contacts.
How can customers get support?+
Support is available across email, phone and help centre. Shoppers can use email or phone for direct help, while the help centre covers common setup and service questions outside direct contact hours.
Does SureSafe offer a returns period?+
Returns cover 30. That window gives time to check comfort, setup and response arrangements, though shoppers should review the returns terms for condition and process details.
Where is SureSafe based?+
The provider is based in the United Kingdom and operates as Bora Health Limited. That background helps shoppers seeking a GB based personal alarm provider with a named operating company behind the service.
Sources
- personalalarms.org checked September 28, 2026
Backs: Monitoring per month, Products
“Annual Package from 18.99 p/m”
- personalalarms.org/about checked September 28, 2026
Backs: Founded
“since we launched in 2013”
- personalalarms.org/contact checked September 28, 2026
Backs: Support channels
“Call us on 0800 061 4501”
- personalalarms.org/features/24-7-monitoring checked September 28, 2026
Backs: Pricing model, Professional monitoring
“connected to SureSafe's 24/7 Response Centre”
- personalalarms.org/products/suresafe-digital-connect-247 checked September 28, 2026
Backs: Price
“from 49.00”
- personalalarms.org/returns checked September 28, 2026
Backs: Money-back period
“If you change your mind within 30 days”
- personalalarms.org/terms checked September 28, 2026
Backs: Headquarters, Legal entity
“registered address is Anfield Business Centre, 58 Breckfield Road South, Liverpool”
Compiled from 7 source pages, checked September 28, 2026. We did not open an account.
Not confirmed yet: Minimum contract.