Updated September 28, 2026 · ShieldCue Editorial Team
Avira vs AVG (Gen Digital)
Avira vs AVG (Gen Digital): the differences
| Compare |  Avira |  AVG (Gen Digital) |
|---|---|---|
| Devices | 5 | 10Higher |
| Platforms | Windows, Mac, Android, iOS | Windows, MacOS, Android, iOS |
| Extras | VPN, Password managerCovers more | VPN |
| Money-back period | 60 daysHigher | 30 days |
| First-year price | €47.95 | Not confirmed |
| Renewal price | €87.95 | Not confirmed |
Same on both: Free version (Yes).
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Key differences
- Avira scores higher overall: 9.2 vs 9.0.
- Devices is higher at AVG (Gen Digital): 10 vs 5.
- Platforms: only Avira offers Mac.
- Platforms: only AVG (Gen Digital) offers MacOS.
- Extras: only Avira offers Password manager.
- Support channels: only Avira offers Community.
- Money-back period is higher at Avira: 60 days vs 30 days.
- Founded is lower at Avira: 1986 vs 1991.
Our verdict on each
Avira
Avira suits readers who want antivirus, a VPN and a password manager under one subscription, and who keep paying after the first year. The annual antivirus plan opens at €47.95 and renews at €87.95, so the renewal figure is the one to plan around.
AVG (Gen Digital)
AVG Secure VPN suits households and small teams that want a familiar security name behind their VPN, with room for 10 devices on a single plan. The trial runs 30 days and servers sit in from 100, so there is space to test before committing to a longer term.
Score breakdown
| Area | Avira | AVG (Gen Digital) |
|---|---|---|
| Cost | 9.1Monthly billing sits at €5.95, and renewal at €87.95 outweighs the lower entry price. | Not confirmed |
| Offer | 9.0HigherExtras add vpn and password manager, a 30 day trial and a 60 day money-back window. | 8.8The VPN is bundled as an extra in vpn, and no-logs protection plus streaming are named, so the offer runs past a bare tunnel. |
| Privacy | 9.8Higher | 9.5 |
Availability and regulation
| Country | Avira | AVG (Gen Digital) |
|---|---|---|
| Headquarters | Germany | United States |
If neither fits
ESET Brasil has devices at 1 to 25, against 5 for Avira and 10 for AVG (Gen Digital).
ESET Brasil reviewWhat we checked
Avira
- avira.com: 9 facts, checked September 26, 2026
- e-shop.avira.com: 2 facts, checked September 26, 2026
- en.wikipedia.org: 1 fact, checked September 26, 2026
AVG (Gen Digital)
- avg.com: 10 facts, checked September 26, 2026
How they place
| Ranking | Avira | AVG (Gen Digital) |
|---|---|---|
| VPNs | 27 of 232 | 42 of 232 |
| Antivirus software | 18 of 92 | 29 of 92 |
| Identity theft protection | 16 of 117 | 26 of 117 |
| Privacy tools | 25 of 280 | 39 of 280 |
| Private browsers and search engines | 8 of 55 | 13 of 55 |
| Free VPNs | 23 of 189 | 36 of 189 |
| Free antivirus | 14 of 62 | 21 of 62 |
Every fact side by side
| Fact | Avira | AVG (Gen Digital) |
|---|---|---|
| Pricing model | Free | Free |
| Legal entity | Avira Operations GmbH | Gen Digital Inc. |
| Headquarters | Germany | United States |
| Founded | 1986Lower | 1991 |
| Support channels | Help centre, CommunityCovers more | Help centre |
VPN
| Fact | Avira | AVG (Gen Digital) |
|---|---|---|
| Monthly price | €5.95 | Not confirmed |
| Long-term plan price | €4.00 | Not confirmed |
| Server countries | 36 | from 100 |
| Features | No logs, Streaming, TravelCovers more | No logs, Streaming |
| Jurisdiction | DE | CZ |
| Features | Kill switch | Not confirmed |
| Streaming services | Streaming services (vendor claim: unblocks access to geo restricted services) | Streaming services |
| Owner | Gen Digital Inc. | Gen Digital Inc. |
| Longest plan (months) | 12 months | Not confirmed |
Privacy tools
| Fact | Avira | AVG (Gen Digital) |
|---|---|---|
| Free plan | Yes | Yes |
| Free plan limits | 500 MB/month data (Phantom VPN free) | Blocks viruses, malware, ransomware and unsafe links, downloads and emails; no Wi-Fi security check, firewall, fake-site or phishing-site protection, no VPN, TuneUp or AntiTrack |
| Logging policy | Strict no-logs policy; browsing activity not tracked and data not sold to third parties | Not confirmed |
| Open source | No | Not confirmed |
| Privacy tool type | Ad blocker, BrowserCovers more | Browser |
Password managers
| Fact | Avira | AVG (Gen Digital) |
|---|---|---|
| Security audit | AV-TEST and AV-Comparatives test certifications, antivirus products only (2020) | Not confirmed |
| Encryption | 256-bit encryption, bank-grade | Not confirmed |
Identity protection
| Fact | Avira | AVG (Gen Digital) |
|---|---|---|
| Free trial length | 30 days | 30 days |
Where each stands against the rest
| Fact | Avira | AVG (Gen Digital) | Median |
|---|---|---|---|
| First-year price | €47.95below the median | Not confirmed | €65.88 |
| Renewal price | €87.95below the median | Not confirmed | €93.48 |
| Devices | 5below the median | 10at the median | 10 |
| Money-back period | 60 dayshighest quarter | 30 daysat the median | 30 days |
Median across 51 listed providers.
Pros and cons
Avira
Pros
- A free version and a free password manager plan sit alongside the paid tiers
- A single subscription covers 5 devices across Windows, Mac and Android
- The bundle adds vpn and password manager to the antivirus plan
Cons
- Renewal runs at €87.95 against a first year of €47.95
- Support runs on help centre and community only
- Free usage is capped at 500 MB/month data (Phantom VPN free)
AVG (Gen Digital)
Pros
- Runs on Windows, macOS and Android, so a single subscription covers desktop and mobile together.
- Supports streaming services on the same plan as the rest of the suite.
- Device coverage of 10 sits above the site median of 7.
Cons
- Support runs on help centre only, with no live agent in the mix.
- The free plan limits leave out the Wi-Fi security check, firewall, fake-site and phishing-site protection, plus the VPN, TuneUp and AntiTrack.
- Corporate details span more than a single country: Gen Digital Inc. is headquartered in the United States while the privacy terms sit under CZ jurisdiction.
Who each suits
Avira
Who it suits
- Readers who want antivirus, a VPN and a password manager from a single subscription.
- Small households that fit within 5 devices and want a free version to fall back on.
- People who want coverage on Windows, Mac and Android without managing separate vendors.
Who should look elsewhere
- Readers who need wider device coverage: Comodo (Xcitium) lists 50 devices.
- Readers shopping in Brazil, where ESET Brasil prices its first year at BRL 64.22.
- Readers already inside the Apple ecosystem, where iOS, iPadOS and macOS are covered.
AVG (Gen Digital)
Who it suits
- Households already paying for Gen Digital security products.
- People who want a VPN and antivirus under the same subscription.
- Viewers who need streaming services access through the VPN.
Who should look elsewhere
- Households needing more than 10 device slots: ESET Brasil plans run 3 to 25 and Norton covers 10 to 20.
- People who want phone or live chat support should weigh Surfshark or Norton first, since AVG runs on help centre.
Current offers
Avira
Current offer
Free trial
Not ready to commit? Get FREE 30-day access to all our Premium products: 30 days free
No credit card required; email address required; homepage legal text states that for trials a payment method is required at sign-up and is charged at the end of the trial unless cancelled first
Source, checked September 26, 2026
First period offer
Big savings. Strong online security: 45% off Avira Prime: 45% off the first year of Avira Prime (up to 5 devices)
Applies to the first annual period; subscription automatically renews at the renewal price unless the renewal is cancelled
Source, checked September 26, 2026
AVG (Gen Digital)
Current offer
Free trial
AVG Secure VPN free trial: 60 days free, pay $0 at checkout
30-day money-back guarantee applies; trial covers all AVG Secure VPN privacy and security features
Source, checked September 26, 2026
Country by country
| Country | Avira | AVG (Gen Digital) |
|---|---|---|
| Afghanistan | No | Yes |
| Aland Islands | No | Yes |
| Albania | No | Yes |
| Algeria | No | Yes |
| American Samoa | No | Yes |
| Andorra | No | Yes |
| Angola | No | Yes |
| Anguilla | No | Yes |
8 of 243 countries where either is available.
Questions about each
Avira
What does Avira cost in the first year, and what happens at renewal?+
The annual antivirus plan is €47.95 for the first year and renews at €87.95. Monthly VPN billing is €5.95, and the long-term VPN plan runs €4.00. The step up at renewal is the part worth budgeting for if you stay subscribed.
Is there a free Avira version?+
Yes. Avira offers a free version of the antivirus, and the password manager has a free plan as well. The free VPN is capped at 500 MB/month data (Phantom VPN free), so it suits light use rather than everyday browsing. The free tiers give you a way to sample the products before paying.
AVG (Gen Digital)
How many devices can a single AVG VPN subscription cover?+
A single AVG Secure VPN subscription covers 10 devices at once, so several phones, laptops and a television can share the same plan. For comparison, ESET Brasil protection plans run 3 to 25 devices and Norton covers 10 to 20. Households above the limit would need a second subscription.
How many countries does AVG Secure VPN run servers in?+
AVG Secure VPN lists servers in from 100, and Surfshark reports 100 server countries, so both sit in a similar band. Check the server list for the exact country you need before paying, since headline coverage and actual locations can differ.
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